Information Systems Management For Travel And Tourism
Sep 21,21Strategy and Case Analysis for United States Airline Industry
Question:
Discuss about the Information Systems Management For Travel and Tourism
Answer:
Introduction
The Management Information System is a term for personal computer architecture in the company that provides business operations information. MIS typically includes up-to-date structures for the continuous collection of relevant data from the internal and external contexts of the company. Its purpose is to plan and implement strategies, processes and system that provide accurate, predictable and relevant reports. For Example, The restaurant which plays a major in the tourism and hospitality sector is McDonald’s MIS app manages staff and manages the managers who supervise orders and follow up the process of timely delivery and distribution of cheeseburgers, bread, French fries, and sodas among the customers. Hence, management information systems help monitor organizational profits, losses and expenses, manage staff, and organize the organizational operations.
Management Information System (MIS)
MIS is a systematic PC architecture used to monitor five primary areas: hardware, programming, data and information, planning, progress, and data documentation for an individual, conference, or organization. It works with a dynamic strategy. Most importantly, the term, MIS, describes how people, parliaments, and organizations can use the information to generate information, evaluate, plan, implement, monitor, and utilize structures to increase productivity (Sandfreni & Adikara, 2020).
The MIS has the following components:
1) Collection
2) Order
3) Distribution
4) Large-scale data storage
5) Management and analysis of data and information related to the business activities of the company.
For tourism and hospitality sectors, MIS applications are primarily focused on some specific sub-areas:
1) Company-wide information: MIS provides public enterprise information for customer-centric businesses such as travel and tourism businesses. It adds essential updated information such as data and reports
2) Decision-making process: MIS is approached as a widely available statement incorporated dynamics. It also helps companies to become aware of the need of immediate work initiatives.
3) Management Control and Analysis: Well-defined, integrated, optimized, and closely intermediated data and information give supervisors an understanding of the organization’s overall management process.
4) Computer-based architecture: MIS is a PC-based feature that enables customers to provide fast and robust travel and friendly business support. With constant access to information about the company, the company can consider customer needs concisely and successfully. MIS reports are an essential element of any management area. Like a support department, marketers must understand and investigate customer buying behaviour and prerequisites for predicting purchase trends (Iskandar & Firdaus, 2018). The Proper business analysis of every aspect is essential to the effective operation of the entire business. Investigating losses, profits, obligations and income, becomes useless as it reconstructs previous checks and does not take appropriate action if the management of a business is not based on prior information.
MIS In Tourism and Hospitality Sector
Information systems are an essential part of tourism systems. Key players within the industry have been integrating MIS within their business processes and operations and this application has enhanced their value chain explicitly. The MIS build coaches, external networks and business partnerships. The competitiveness of the tourism industry is enhanced by the fact that external networks facilitate the establishment of partnerships and facilitate partnership activities by facilitating relationships between tourism enterprises and related service providers. The Internet improves the advertising capabilities of businesses and helps increase the value and personalization of travel products. Creating a very user-friendly website with advanced search engines helps in keeping all of the customers’ travel information. It will help value chain managers, including team leaders, increase customer engagement, lower delivery costs, and gain meaningful engagement with customers (Talón-Ballestero et al., 2018). The MIS allows integration of the reservation system which is a key to success in travel and tourism business. The integrated reservation system facilitates personalization by allowing the customer to make their visit to the person concerned. The information system maintains a database that allows the business or broker to maintain an accurate profile of each visitor. It works by providing services to every tourist.
The MIS enhances the business processes and operations of the travel and tourism companies through leveraging their performance by allowing the following:
1. MIS facilitates the decision-making process. A company needs different reports, including complete attendance reports, to effectively run their travel system/business. By perusing these reports, travelers can learn about vulnerable areas. As a result, travel agencies can make the right choices and the suitable trips in time appeasing the traveling and touring requirements of the clients/customers.
2. MIS provides competitive advantage to travel and tourism businesses. Travel agencies that have practised business reporting analysis through implementing MIS can benefit from continuous game improvement by using exceptional data for travel agencies that do not attach enough importance to reporting analysis.
3. MIS enhances the marketing strategy of travel and tourism businesses. With explicit knowledge of customer behaviour reports, type of customers booking tickets, socio-economic conditions and current trends, the travel agencies will have a complete understanding of project development techniques to trade with their customer base.
4. MIS enhances transparency in travel and tourism businesses. The MIS Report provides a complete overview of tour tickets, various premium suppliers, traveller details, returning travellers, tour drop and discount details, room reservation details, and more. Covered aggregate data on accessible rooms on a special tour, or accessible locations for transfers/train transfers from individual suppliers, causes travellers to disagree on dates and inconveniences. With the help of Travel Office Programming, the company can access multiple pieces of information from different vendors with a single tag. With the help of traveller details, tour operators can offer them reliable discounts, which can also benefit existing customers.
5. MIS improves record and financial detailing. With statements of accounts and cash, travel managers can obtain details such as tellers, benefit notifications, initial balances, contract/purchase records, credit memos, billing notes and bank transactions. This step also helps the company take quick action.
6. MIS helps in effective online analysis. The MIS monitors the company portal, when to visit, when and why to visit, what causes changes, and more. These systems also help the company plan new work practices. In addition, travel agencies know the social and economic aspects and concerns to deliver the products to the right customers at the right time by the din of effective and successful implementation of MIS. The MIS tour and traveller reports serve as inspiration for various suppliers. Travel agencies can warmly welcome new suppliers by submitting these reports (Al-Wattar, Almagtome, & AL-Shafeay, 2019). These reports implicitly attract a great deal of interest in travel organizations and support detours in business development.
7. MIS makes business processes for travel and tour companies faster. Through continuous data processing, travel agencies can avoid dynamic business delays.
8. Reducing the possibility of uncertainty. Creating a travel agency with advanced data on analyzing travel business reports, business income, profits, misfortunes, liabilities, inventory, customer decisions, dynamics, market examples, and more reduces the chances of losing the business. Careful analysis of the report allows travel owners to understand their shortcomings and qualities, anticipate business risks and future openings, and plan as needed.Important information from numerous reports keeps Travel Companyowners up to date on the luxury of travel arrangements (Kalyani, 2021). It also provides expertise in underperforming destinations so that travel arrangements can be made quickly.
Conclusion
Technical advances in MIS offer a variety of additional tools to manage assemblies both dynamically and functionally. MIS progressively integrate programming, hardware, and network products to support dynamics and operating systems. Additionally, matchmaking between the Web, external networks, and internal networks allows associations to interact powerfully with diverse artists and affiliates. The travel and hospitality businesses can be improved by directing key presentations and organizational efforts by supporting their capabilities with the latest information and communication technologies. It will allow the company to work on managing the system and eventually work with virtual reality. MIS transforms careers, creates new skills, outdated situations, and rethinks the meaning of existence and a willingness to do it.
References
Al-Wattar, Y. M. A., Almagtome, A. H., & AL-Shafeay, K. M. (2019). The role of integrating hotel sustainability reporting practices into an Accounting Information System to enhance Hotel Financial Performance: Evidence from Iraq. African Journal of Hospitality, Tourism and Leisure, 8(5),
Iskandar, M. S., & Firdaus, I. N. (2018, August). Marketing Strategy of Tourism Package through Design of Web-based Information System on One of Tours and Travel in Bandung. In IOP Conference Series: Materials Science and Engineering (Vol. 407, No. 1, p. 012048). IOP Publishing.
Kalyani, V. (2021). The Employee Engagement on Human Resources Information System Practice Through E-Learning Training (No. 5856). EasyChair.
Sandfreni, S., & Adikara, F. (2020). The Implementation of Soft System Methodology (SSM) for Systems Development in Organizations (Study Case: The Development of Tourism Information System in Palembang City).
Talón-Ballestero, P., González-Serrano, L., Soguero-Ruiz, C., Munoz-Romero, S., & Rojo-Álvarez, J. L. (2018). Using big data from customer relationship management information systems to determine the client profile in the hotel sector. Tourism Management, 68, 187-197.