Introduction

Strategic Planning

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Table of Contents

Introduction. 2

Discussion. 2

Conclusion. 6

References. 7

Introduction

Telstra Corporation limited is one of the most popular telecommunication companies all over the world. This company operates telecommunication networks, pay televisions, mobiles, voices, internet accessories and many more other products worldwide. This is an Australian company and this is the largest telecommunication company that expands their business worldwide. Their full range of services and telecommunication networks help this company to build its position in the market. This company enhanced formal strategic planning for their business growth which is an effective stage of the company expansion. Through this, this company became more powerful.

Discussion

Telstra corporation limited developed its position after applying proper business plans in their business structure. This company needs to establish a formal strategic plan to execute the process of business and create a great environment for the organisation to run (Marshall, Dale & Wilson, 2021). This company needs to develop a strategy such as simplifying their products offering which is easily accessible to the customers and create a digital evolution for the company. To execute this strategic process, there are some steps that help this company to properly execute this formal strategic planning process and create a great operating environment.

Appropriate formal strategic planning for Telstra

Telstra is an Australian multinational telecommunication company that focuses on developing its internal and external factors and also wants to implement the appropriate strategy in its business structure. The appropriate formal strategic planning process for this company is to simplify their products offering which is easy to connect with the customers and also create a better digital experience for the customers (Thomas et al., 2021). This company also needs to change its infrastructure which helps this company to build its future better and drive a potential success. In the strategic point, the company has many different types of strategies that help rhythm to manage their products. The corporate strategy plan or the management’s plan implicates companies’ management sectors or departments. The customer’s satisfaction related with their customers and then utilised their customers need then produce their products as per customer’s satisfaction. The strategy affects their prophecies and their yearly revenues. Every company has its own internal and external strategy to manage its productions, promotions and many more.

Figure 1: Strategic planning

Source: (Marshall, Dale & Wilson, 2021)

Objectives to achieve strategic plan

This company has a very strong strategy that helps them to develop their productivities and market plans. The different objects that help them to achieve their goals are described in the following sections.

Specific

All of the objects that the company produces it’s also clear and specific for companies’ developments. This strategy helps to manage employees’ performances and helps them to focus on their target markets. This specific management also helps to identify which employees need the training to gain more skills and talents (Marshall et al., 2021). This strategy also educates their employees and helps them develop their technological knowledge.

Measurable

The measurement objects of the Telstra companies help them to meet their deadlines. This section mostly reflects the quality and quantity of the company’s programs and achievements. This strategy helps to achieve their goals at the right times. This strategy is mostly created for their product descriptions (Kelly, Cornwell & Singh, 2019). This strategy identifies their customers’ needs and interests and then produces perfect products for their customers.

Amenable

It helps the employees to achieve their goals and works in comfortable environments. The goal needs to attain that in stretching and the abilities of their employees. Challenges them is to remain their possibilities of achievements. If the Telstra companies maintain their work environments and monitor every conflict and solve them then their workers can work peacefully at their workplaces. It helps them to work well for their company.

Timely

Time management is one of ten important parts of organisations. The time object helps the company to maintain the emergency process. It also keeps its employees achieving their individual goals (Kelly, Cornwell & Singh, 2019). Develop their 5G leadership process and network policies. Develop their investment policies through their time maintenance.

Step to implement this strategy

Step 1: Set a strategic goal and clear communications

The very first step is to implement the basic plans and identify a clear goal. A clear goal can easily implement by the team as well as the organization. Otherwise, the use of any tracking software can help to fulfil the strategy, and for that, the goals should be defined clearly. Clear communication between a team can ensure their job role (Kelly, Cornwell & Singh, 2019). Every single person should know how to contribute to the strategy in their work. Apart from this when the team works towards the same goal, surprisingly it becomes more efficient and all of this can be done with clear communication and an active goal.

Step 2: Responsibilities

In this step, the employees and the board of directors of the Telstra companies need to take their individual responsibilities to manage every position and situation.

Step 3: Delegate the Work

Maintaining team policies, works and environments are important to access their duties. This process is rectified that the company’s employees need to maintain their networks times and death lines.

Step 4: Monitor Progress

Execute and monitor the process and clear their mistakes. This step is best for the management department or the team leaders.

Step 5: take actions

The implication of the process and programs is important for the company. In this section, the company takes action about its rules, the market sites and many more.

Conclusion

After analysing this strategic planning process in business structure, this company is able to develop their infrastructure better and also be able to create their simplified products to all which create digital growth for the company. Those are very effective steps for a business to run and as it is a multinational organisation, this formal strategic planning process is totally unique for other companies. Those strategic processes also suggest a better environment which is needed for the company’s success. Through the help of this strategy, this company becomes stronger and their formal process gives systematic innovation for the company.

References

Kelly, S. J., Cornwell, B., & Singh, K. (2019). The gladiatorial sponsorship arena: how ambushing impacts memory. Marketing Intelligence & Planning. DOI: https://www.researchgate.net/profile/T-Cornwell/publication/331793944_The_gladiatorial_sponsorship_arena_how_ambushing_impacts_memory/links/5f42981192851cd302204db1/The-gladiatorial-sponsorship-arena-how-ambushing-impacts-memory.pdf

Marshall, A., Dale, A. P., & Wilson, C. A. (2021). FNQ Digital Connectivity Needs Analysis: Qualitative insights to inform technical solutions for improved telecommunications in Northern Gulf communities. Retrieved from: https://eprints.qut.edu.au/211146/1/FNQ_digital_connectivity_needs_analysis_FINAL.pdf

Marshall, A., Tsakissiris, A., Dale, A. P., Williams, Z., Irvine, D., Ryan, G., … & Stephens, D. (2021). Solutions for Improved Digital Connectivity in FNQ: Building community and disaster resilience in the Gulf Savannah. Retrived from: https://eprints.qut.edu.au/213631/1/Output_3_FNQ_strategy_document_for_submission_210915.pdf

Miah, S. J., & Solomonides, I. (2021). Design requirements of a modern business Master’s degree course: perspectives of industry practitioners. Education and Information Technologies, 26(1), 763-781. Retrieved from: https://www.researchgate.net/profile/Shah-Miah/publication/342808660_Design_Requirements_of_a_Modern_Business_Master’s_Degree_Course_Perspectives_of_Industry_Practitioners/links/5f0acdcd4585155050a01f14/Design-Requirements-of-a-Modern-Business-Masters-Degree-Course-Perspectives-of-Industry-Practitioners.pdf

Thomas, J., Barraket, J., Parkinson, S., Wilson, C. K., Holcombe-James, I., Kennedy, J., … & Brydon, A. (2021). Measuring Australia’s digital divide: the Australian digital inclusion index 2021. Retrieved from: https://apo.org.au/sites/default/files/resource-files/2021-10/apo-nid314284.pdf